Hi, I'm Alyssa!

SEO Consultant Marketer Enthusiast Speaker

Based in New Jersey

I help healthcare and SaaS startups increase revenue by improving their search visibility through a content-driven strategy.
- ABOUT

A bit about me 👉

I taught myself SEO in 2019 and since then, I've helped multiple companies build their traffic from the ground up.

I specialize in healthcare SEO and understand the complex industry standards in a highly regulated, and competitive space.

I've developed successful content strategies for multiple healthcare startups; I led many of them to create content that ranked above big SEO players such as WebMD, Healthline, and Medical News Today in just a few months. Most recently, I was the SEO Manager at Nourish.

I'm now consulting full-time and speaking at SEO conferences, sharing the tactics I've learned over the years.

I live in New Jersey with my husband, Sam, and mini goldendoodle, Clayton. Here are a few things I enjoy:

👩🏻‍🍳 Cooking and baking - Check out Insider's Kitchen (a personal SEO project I work on)

💙 I'm an active and proud member of the Women in Tech SEO Community

📖 Read realistic fiction

🐶 Spend time with my family

- Experience

Companies I've worked with 🤝

  • Feb 2023- Oct 2024

    SEO Manager

    Nourish is a nutrition company that helps people connect with a dietitian covered by insurance. Nourish had very little organic search presence before my joining. I took the company from 6,000 to 100,000+ monthly unique visitors and created local landing pages to increase high-intent website visitors.

    Nourish offers personalized nutrition counseling covered by insurance.

    As the SEO Manager, I've launched multiple successful projects, such as redesigning and restrucing their Find a Provider page.

    I also initiated a new local SEO project targeting specific cities and states with a programmatic approach.

  • Jan 2022- Feb 2023

    SEO Lead

    K Health uses AI to help users access accurate medical diagnoses and connect them with virtual clinicians. During my time at K Health, traffic increased by 277%. While producing 60+ articles per month, I managed a team of freelancers and multiple website projects.

    K Health is a Unicorn status startup offering a free AI symptom checker along with virtual telemedicine.

    My SEO work at K Health lead the company to be a highly trusted source on the web for multiple health related symptoms, issues, and questions.

    I worked on content SEO, site maintenance and development, as well as landing page SEO.

  • March 2022 - Feb 2023

    SEO Consultant

    Joon is a mobile app that helps children with ADHD, ODD, and Autism manage their chores and tasks. Joon had close to no traffic before working together. I developed a content strategy for Joon, conducted keyword research, and created a process for content production. By month 6 of working together, Joon’s traffic increased by 900%.

    Joon is a behavior improvement app for children with ADHD.

    In March 2021, I started working with Joon to help them develop an SEO strategy to reach families that could benefit from using this app.

    Using long-tail, low-difficulty keywords, Joon saw great success in the articles being produced.

  • Oct 2019- Dec 2021

    Senior Marketing Associate

    Talk to Mira is where I taught myself SEO. When COVID-19 hit, I was producing healthcare content to combat the spreading of misinformation. Over time, the articles I wrote started to rank. I scaled the content team and managed writers, leading the SEO strategy and increasing traffic by 73,900%.

    Mira is healthcare startup helping people access affordable urgent care visits.

    I wrote and edited highly successful article at Mira. From there, I hired and managed a part-time content team and taught them SEO.

    The articles I wrote and managed were referenced in medical journals such as XYZ.

- CASE STUDIES

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- Specialties

My bread and butter 🍞 🧈

Contact me
  • 01

    Content strategy

    By analyzing your industry, competitors, and website structure, I create content strategies that increase domain authority and traffic.

  • 02

    Keyword research

    Keyword research is an important step in creating a successful content strategy. I target low-difficulty, high-volume keywords to increase rankings.

  • 03

    SEO guides

    I create comprehensive SEO guides so everyone can learn the fundamentals of organic search.

  • 04

    Content brief creation

    Content briefs are the foundation of a strong SEO article. I've created hundreds of content briefs and know what to include so your articles rank.

  • 05

    Content management

    Managing a content team of writers and editors can be time consuming. I've managed teams with 25+ people and can create a proper system so content is being produced smoothly.

  • 06

    SEO consulting

    I've helped many founders, CEOs, and CMOs get started with creating an SEO strategy for their business. I'm always happy to help answer your questions and guide you in the right direction.

- TESTIMONIALS

Feedback & testimonials

- CONTACT

Get in touch 📧

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