Alyssa has played an incredibly pivotal role in helping us build Zest’s SEO presence from the ground up. When we started, we had virtually no organic footprint — and within a few months, she turned SEO into one of our strongest acquisition channels. With clear strategy, strong on-page recommendations, and a scalable content process, Alyssa has helped us consistently rank in the top results for key high-intent terms and drive meaningful, measurable growth. She’s sharp, collaborative, and a true joy to work with — I’m grateful for the impact she’s had and look forward to continuing our partnership.

Alyssa was absolutely wonderful to work with. She brought a wealth of SEO knowledge to the project and taught the team basic to advanced concepts. Throughout the project, Alyssa was fundamental in creating a content strategy, sourcing qualified writers and creating a content pipeline that allowed for consistent output of optimized articles every month. Her knowledge has led to a 100x increase in ranked keywords as well as a significant improvement on site domain authority, article ranking and SERP performance.

Alyssa helped us in the aftermath of Google's Helpful Content update understand what was going on and how our partner websites were being affected. She was able to both educate us about the issues going on in the industry and also develop concrete insights about changes we could make.

Alyssa is an SEO star. She’s a big systems thinker that keeps her eye on the tiny details along the way, making sure that every step is aligned with the larger strategic goals. She’s also a top-notch communicator and takes care to make sure that every player involved in an SEO strategy is aligned. I’d trust her with just about any project.

Alyssa was foundational in creating Nourish's SEO program: from building the initial groundwork to understand performance, to scaling our processes significantly as traffic increased. She thrived as our team's SEO expert. She's a self-starter and was always looking to be at the forefront of the latest SEO practices. I would be happy to work alongside Alyssa again in the future.

I have worked with Alyssa for over two years during her time at K Health and Nourish. She has always been professional, thorough, and easy to work with. She's great at clearly communicating the big picture and pays attention to the smallest details as well. I also appreciate that she took the time to give me some personal coaching when I wanted to expand my freelance business. Thanks Alyssa!

We hired Alyssa to create an in-depth course on Healthcare SEO for our digital marketing training platform. We chose to work with Alyssa because of her experience within the YMYL niche and her ability to simplify complicated concepts for anyone to understand. We've seen her record of success in the healthcare industry and knew she would be a trusted expert in educating junior marketers in this highly regulated sector. Throughout this project, Alyssa was fantastic at communicating progress and concepts we would need to cover. We would work with her again in a heartbeat and highly recommend her to anyone looking to improve their SEO, especially in the healthcare sector.

Alyssa is highly knowledgeable in SEO, a tremendous leader, and terrific to work with. Things that make her stand out in the SEO arena include her research and critical thinking skills. She's always prepared to offer evidence-based suggestions to help your content reach your target audience. She's also approachable, warm, and professional. She truly wants to help you achieve your goals and will go the extra-mile to help your business thrive. I highly recommend working with Alyssa!